What is Intranet adoption?
Why does it matter?
What are the issues?
- There is no training or appropriate level of communication to educate the employees about the potential benefits and criticality of its use.
- In large organizations, there are many different use cases, not all of them equally applicable, so it is easy for many employees to fall through due to incorrect promotion of certain features.
- When the solution is not well received or is not perceived as useful or valuable by all the staff of a global organization.
- When measuring criteria of usage does not match the needs of people, the stakeholders are disappointed with low ROI. With ill-conceived expectations and inappropriate plan, the adoption slowly falters and cease to have momentum.
What are the best ways?
It is hard to satisfy the needs of the corporation as a whole in the first deployment and that may be a cause for dampened enthusiasm. It is best to divide your overall goal into chunks of manageable phases, each with its own focus like communications, training, forms routing /processing, and project /task management. Rather than promoting the product to all, select a group that has the most needs of a particular feature such as collaborating documents. Continue identifying groups and deploying feature by feature. It is easy to measure the value a business process and fine tune the process when it is confined and its application is well understood. With success in each phase, employees begin to recognize its value and start relating to their own work. Slowly, a culture slowly emerges where efficient practices are conceived and become part of the routine for most employees.